The Automotive Group works in cooperation with the following brands from the leading organisations in the world: ISUZU for commercial vehicles, KIA for private cars, ANTOR and LOMBARDINI for industrial engines, HONDA Power Products, ANTRAC for anchor machinery, LANDINI for tractors and the brand HONDA MARINE in the maritime. In the automotive sector, where it began its activities with the production of trucks in the 1960s, it continues its activities today as one of the leading organisations of the sector.
Anadolu Group performs the production and marketing of commercial vehicles, such as light trucks, vans, coaches and pickup trucks, through the publicly quoted Anadolu Isuzu
, which is established in partnership with Isuzu Motors Limited and Itochu.
With the title of being “the oldest company in Turkey operating only in the automotive sector without changing its name and structure”, Çelik Motor
, has been the Turkey distributor of the South Korean automotive brand Kia since 2001 with its know-how and experience. Çelik Motor, which made Kia reach 41 authorized dealers and 48 authorized service points in Turkey and ensured a successful sales and market share, continues to raise the Kia prestige within the brand's future vision.
Çelik Motor, an Anadolu Group company that operates in the Turkish automotive industry, entered the car rental segment in 2014 with Garenta, Turkey's first corporate car rental brand with 100% local capital. Today, Garenta provides long- and short-term car rental services for businesses and individual users with more than 60 dealers across Turkey.
Marking a first in the Turkish automotive industry by taking its know-how and experience to the digital platform, Çelik Motor launched ikinciyeni.com, an online auction website, in 2013 to buy and sell second-hand cars. The website has since become a reference brand in the second-hand car segment. In addition to selling nearly 127.500 units every year, ikinciyeni.com continues to introduce new initiatives to the industry as the brand of many firsts.
is continuing its production with its own brand name ANTOR® and exporting its engines to about 40 countries including Italy. Lawn mowers, branch shredders, Diesel pumping units, motor hoes as well as gasoline and Diesel generators are also being produced.